LG G Flex

This is LG's new G Flex, the world's first curved, flexible smartphone...

So, what are the benefits of a curved smartphone? LG claims the experience will be better for consumers "because the distinctively curved, flexible design follows the contour of the face," says the electronics maker in a statement.

In addition to the flexible display, the back has a self-healing coating that is designed to help reduce the effects of daily wear and tear. But I'm still speculative as to whether such a feature will actually work. So I found the video review below: